Digital Marketing 101 for Non-Profits – Webinar, Feb 10

Digital Marketing 101 for Non-Profits – Webinar, Feb 10

Want to learn the basics of digital marketing for not-for-profits?

During this webinar, you will learn the key aspects of digital marketing for not-for-profits. Using a simple seven-step process, discover the essential components of an effective online marketing strategy. Attendees will learn tips, best practices and access resources available for not-for-profit organizations who want to build their online brand in today’s digital-first economy.

Learning objectives

    • Discover the basic steps needed to build a digital marketing plan.
    • Learn the key components of an effective website.
    • Find out ways to use social media to share information and engage with your community.
    • Learn the essentials of email marketing – to be successful and compliant.
    • Discover trends and tips on how to create great content.
    • Learn how to measure success.

RESOURCES

This webinar was hosted by the City of Mississauga and presented by Laura Dunkley – Digital Marketing Consultant, Mississauga Business Enterprise Centre (MBEC)