Want to learn how to connect with your audience and tell your story?
Brand storytelling is a powerful way to build lasting connections with your audience. Compelling stories engage consumers, elicit emotion and foster loyalty, forging a meaningful relationship that goes far beyond product and service.
Topics for this webinar include:
- How to build an emotional connection with your customers using stories
- How to tell your stories through pictures and video
- How to increase sales through storytelling
VIDEO: How to Strengthen your Brand through Storytelling
- 0:00 – Webinar introduction
- 2:07 – Speaker Bio
- 8:15 – Intro to storytelling
- 10:10 – Speaker’s brand story
- 17:24 – What is brand storytelling
- 18:50 – History of storytelling
- 21:40 – Why brand storytelling is important
- 27:00 – Examples of great storytelling
- 33:10 – How to tell your story
- 41:30 – What not to do
- 44:30– What is your story?
- 46:50 – Q&A
This webinar was hosted by the City of Mississauga and presented by the Mississauga Business Enterprise Centre (MBEC)